Tracey Thompson – Print | Branding | Design Research – San Francisco



Tracey Thompson – Print | Branding | Design Research – San Francisco

Tube Tube TV Lounge Mural

Mural Clip
Can the visual language of television be used to create a branding system?

This branding system, designed for a television lounge in the Bank One corporate headquarters, combines the iconography of the old and new television test patterns to create a dynamic graphic. The intense colors of the modern test patter were muted to complement the color scheme set by the interior design team at Perkins and Will.

For the exterior wall of the lounge, the color pattern is used as a running border.